Social media channels can be a key factor in the distribution of content for brands. When it comes to reaching existing and potential customers, a social media strategy that engages audiences, and in turn opens up their audiences, is an effective and cost-effective way to grow a brand.
But it has to start with insight and strategy. That is at the heart of what we do as social media agency.
Developing the right tone of voice, a defined channel plan and creative ideas for campaigns will align content with commercial objectives. And, because social media has become almost infinitely trackable, we are able to monetise these channels, making sure that we understand what is working, as well as when and how to amplify reactive and timely stories.